The role of intelligence in energy security. An analysis of the Essay

The role of intelligence in energy security. An analysis of the ongoing competition over Caspian Oil and Gas reserves between major states - Essay Example Former oil industry executive, and now current American Vice-President Dick Cheney famously remarked, "I cant think of a time when weve had a region emerge as suddenly to become as strategically significant as the Caspian†.1 Accordingly, access to oil has quickly become a hotly contested issue with protagonists from East to West seeking to reap the benefits of the full-scale exploitation of what has quickly become one of the most geopolitically significant regions of the globe. Aiming to explore the strategic development of the Caspian Sea region and the emergence of this territory as a globally-contested hot-spot, this dissertation will seek to address a variety of important questions. These include the following research questions which will guide this analysis: Accordingly, these questions and many more will guide our analysis of the role of intelligence in energy security in the Caspian Sea region. Seeking to provide a thorough and concise overview of the current challenges facing the full exploitation of a region which has quickly become strategically significant in geopolitical affairs, this essay will be organized in the following manner. Beginning with a brief overview of the research design, methodology and data recovery employed, this section will be followed by a concise yet relevant historical analysis of the Caspian region as well as the historical antecedents to the development of the Caspian Sea region. The Caspian Sea region is important to global energy markets as it is a newly discovered source of natural resources including oil and natural gas. Accordingly, this region has the potential to become a major exporter of oil and natural gas into the twenty first century. After more than eight years of exploration and development, in May of 2005 oil from the southernmost sections of the Caspian Sea began pumping through a new pipeline established by a British Petroleum-led

African Americans and the Prison System Essay Example for Free

African Americans and the Prison System Essay I. The History of Oppression and African Americans? K? K? K? K? K? K? K? K.. III. The lasting effects of slavery: continuous oppression? K? K? K? K? K? K? K a. The lost sense of culture and cultural pride: Feeling of inferiority b. No economic foundation c. Unleveled playing field IV. Maintaining oppression? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K. PART 2 : THE NEW AGE SLAVERY: The Prison System I. The Prison Institution? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K II. Race and the Prison System? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K.. III. The lasting oppression? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K.. IV. The effects of oppression? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K a. Demise of the Black family b. Lost political voice V. Solutions? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K. VI. Closing? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K? K I. Introduction In the book the Mugging of Black America, Earl Ofari Hutchinson relays an interesting experience by a reporter. The reporter, who spent two and a half hours watching suspects march before Washington, D. C. Superior Court Judge Morton Berg, noted that all but one of these subjects was Black. He stated, ?  §There is an odd air about the swift afternoon? Xan atmosphere like that of British Africa in colonial times? Xas the procession of tattered, troubled, scowling, poor blacks plead guilty or not guilty to charges of drug possession, drug distribution, assault, armed robbery, theft, breaking in, fraud and arson. According to Hutchinson, the reporter witnessed more than a courtroom scene; he witnessed the legacy of slavery. This paper will attempt expand on Hutchinson?  ¦s theory. It will do so by first describing slavery and its lasting impact then it will attempt to show how the current criminal justice system mirrors slavery. PART 1: Slavery I. The History of Oppression and African Americans The history of the oppression as it relates to African Americans began in 1619. It was this year in which a Dutch ship brought the first slaves from Africa to North America. Following this arrival of twenty Africans in Virginia, white European-Americans created the institution of slavery. Slavery spread so quickly that by 1860 the original twenty slaves turned into nearly four million. In the beginning the legal status of these Africans was undefined. This absent definition created a lack of certainty which allowed for some slaves to become free after years of service. This only lasted briefly. In the 1660s, however, the colonies began enacting laws that defined and regulated slaves and the institution of slavery. One of the most important of these was the provision that black slaves, and the children of slave women, would serve for life. These ?  §breeding laws were just the beginning. Soon, slavery in the United States was governed by a body of laws developed from the 1660s to the 1860s. Even though every slave state had its own slave code and case law, it became universal that slavery was a permanent condition. In addition to slavery being a permanent condition, slaves were also, under these laws, considered property. Slaves, being property, could not own property or be a party to a contract. Since marriage is a form of a contract, slave marriages had no legal standing. Most codes also had sections regulating free blacks. Under these codes blacks who were not slaves were still subject to controls on their movements and employment. These laws served not only as a physical limitation, but an ideological one also. In addition to granting slave owners and white people power over slaves and in some cases free blacks, the laws also granted slaveholders and white-Europeans an intangible source of power. Socially, the institution of slavery allowed white slave owners to believe they had not only physical control, but physical and mental superiority over the slaves. With only a few exceptions, all slaves were Africans. This fact placed the label of inferiority on black skin. The actual institution of slavery as it relates to master and slave lasted up in till the Civil war. The American Civil War was fought, in part, over slavery. During the war, President Abraham Lincoln issued the Emancipation Proclamation, which ?  §freed all slaves. This seemingly, brought the end of slavery throughout the United States, but unfortunately left a lasting impression. From this point on slavery took on a new form as former slaves being associated with the label of inferiority. II. The lasting effects of slavery: continuous oppression Slavery is defined by Webster?  ¦s dictionary as ?  §The state of being under the control of another person . Aalthough the actual physical control and violence supposedly ended after the emancipation proclamation, The intangible theory of supremacy derived from the institution of slavery resulted in many lasting effects. These effects in and of themselves are a form of force, a form slavery. a. The lost sense of culture and cultural pride: Feeling of inferiority Slave drivers made great efforts to eliminate African culture. For instance Africans were beaten if they were caught speaking their native languages or carrying out native rituals . Therefore, they were not able to effectively pass the languages, stories and traditions on to their children. This forced suppression resulted in the loss of verbal records and a rich legacy of history. It is no secret that there is pride in culture. Taking away the culture takes away the pride and the motivation and results in feelings of worthlessness. b. no economic foundation Slave drivers not only attempted to deprive the Africans of there culture and pride, but they successfully robbed them economically. Slaves were forced to work without pay for years while padding the pockets of the slave owners. This deficit of economics resulted in an inability to establish an economic foundation in the United States. c. Unleveled playing field Along with the deprivation of financial resources, another significant factor concerning the state of African Americans is arrested development. Slaves were deprived of opportunities to learn and become more competitive in many areas of society. Black people were not allowed to read or learn to read, so they could not take advantage of written text. All these lasting effects placed blacks in a severely disadvantaged state when slavery was abolished, led a socioeconomic structure in which white people generally held the highest ranks and Black people generally held the lowest ranks. III. Maintaining oppression In order to maintain this socioeconomic structure, there always seems to be a new form of oppression set in place to maintain ?  §slavery. As if the above detrimental effects of slavery were not enough, the White southerners were anxious to maintain more direct power and control over people with black skin, despite there classification as ?  §free. The White southerners decided to, again, use the law in order crystallize there theory of inferiority and keep black people at the lowest ranks. In 1865, southerners created Black Codes, which served as a way to control and inhibit the freedom of ex-slaves. These historic Codes controlled almost all aspects of life, and prohibited African Americans from almost all the freedoms that had been won during the Civil War. The codes, which were blatantly racist and oppressive, were eventually suspended in June 1866, during the ? §reconstruction era. During this time period in America and despite resistance, African-Americans were slowly becoming part of this nations inclusion. By 1868, the 14th Amendment to the Constitution confirmed the long awaited citizenship for Blacks in America. By 1870, the 15th Amendment was added to the Constitution which made it illegal to deny the right to vote based on race. The Reconstruction era, although short-lived, showed the first real attempts of inclusive freedom for African-Americans since the abolition of slavery. Gains were taking place: Citizenship, Voting, Education, and Politics. But, the underlying desire to have power over those in black skin never subsided. Just like the black Codes, this desire to dominate again manifested itself in another form, Jim Crow Laws. These laws promoted discrimination and the denial of equal protection by law. Just like the codes, they too were eventually abolished. Just like the Codes, Jim Crow laws, the desire of our society to suppress those in black skin will soon take another form. Today that form is the Criminal Justice System. PART 2 The New Age Slavery: The Prison System I. The Prison Institution Prisons are big in the United States. During the past 20 years, the United States experienced a massive increase in incarceration. The prison population increased fourfold, from 330,000 in 1980 to nearly 1. 4 million in 1999, and the incarceration rate increased from about 140 to about 476 per 100,000 resident populations. Today there are more than two million Americans behind bars. But even more startling is the fact that more than one-half of these incarcerated Americans have black skin. Although black Americans only make up about 12% of the US population, they account for more then 30% of all arrests, 44% of all prisoners and 40% of prisoners on death row. II. Race and the Prison System These obvious disparities in the criminal justice system can be attributed to many different things ranging from racial profiling to the lack of opportunity and poor education, but most criminal justice observers believe that these disparities have emerged from the underlying assumptions rooted in slavery. The assumption that slaves were inferior has carried over to today. Currently this theory of inferiority and desire to maintain oppression influences one of the major policies in place attacking African Americans today, the ?  §war on drugs. Most of the shocking disparities in the criminal Justice System as it relates to African Americans in prison can be attributed to the ?  §war on drugs. According to a study by Human Rights Watch, African-Americans comprise 62 percent of the drug offenders admitted to state prisons. In seven states, blacks constitute between 80 and 90 percent of all people sent to prison on drug charges. According to studies of the U. S. Commission on Civil Rights, African-Americans constitute 15 percent of the national drug users, but comprise an amazing one-third of all those arrested on drug charges and 57 percent of those convicted on drug charges. The criminal justice system generally, and contemporary crime and drug policies in particular, serve as a means for White America to control the African Americans like they did in the 1600 . III. The lasting oppression Similarly to the black codes and segregation implemented after the abolition of slavery; restrictions are placed on prisoners after they are released. Once a prisoner is released from prison, parole and the bans on public assistance, public housing restrictions, etc. create barriers and a seemingly doomed cycle of dominance. Since half of the prisoners in prison are African American, these barriers, like the lasting effects of slavery, have a disproportionate effect on our black communities. III. The effects of oppression According to the Department of Justice?  ¦s Bureau of Justice statistics, the number of adults in prison, jail, or on probation or parole reached almost 7 million during 2004. Since Blacks comprise 30 percent of probationers and 41 percent of prisoners. That means around 4,500,000 African Americans are affected directly by the criminal justice system. Unfortunately those African Americans sent to prison or under parole are not the only people affected. The impact on the black community does not stop at the prison door, conversely it goes far beyond. Even after a prisoner is released there are lasting effects to the prisoner, his or her family and the community as a whole. a. Demise of the Black family One effect of the high rate of incarceration of African American males in particular has been the decreasing number of marriageable men in the African American community. Along with high rates of homicide, AIDS-related deaths and other factors, this has created a substantial imbalance in the male-female ratio among adult African Americans. Whereas gender ratios for African Americans at birth are about 102-103 males for every 100 females, by the age range 40-44, this declines to 86 males per 100 females, whereas white rates are 100:100 for this group. b. Lost political voice The impact of the criminal justice system on the black community goes beyond the declining family structure to issues of political influence as well. As a result of laws that disenfranchise felons and ex-felons in various states, an estimated 1. 4 million African American males, or 13% of the black male adult population, is either currently or permanently disenfranchised as a result of a felony conviction. In fourteen states, a felony conviction can result in lifetime disenfranchisement, and in seven of these states, an estimated one in four black males is permanently disenfranchised. Thus, not only are criminal justice policies contributing to the disproportionate incarceration of African Americans, but imprisonment itself then reduces the collective political ability of African Americans to influence these policies. V. Solutions The constant demise in the structure of the black family, lost political influence and seemingly arrested development are all very familiar results of a history of oppression. Since these effects of slavery and disparities in the criminal justice system seemingly steam from hundreds of years ago there is no quick fix. Ideally the answer would lie in the destruction of all prejudice. But, it is impossible to erase the deep seated legacy and resurfacing effects of slavery. Therefore this problem must be attacked from a variety of different angles. Recommendations for change can be considered in the areas of awareness, legislative change, criminal justice officials?  ¦ initiatives, and criminal justice/community partnerships. The following are some suggested that will allow for a beginning to a seemingly circular and endless problem. 1. Legislative Actions Legislation should be pushed to Reconsider Mandatory Sentencing Policies and Equalize Penalties for Crack and Powder Cocaine . 2. Criminal Justice Officials?  ¦ Initiatives ?n Criminal Justice Officials should Expand Drug Policy Options And Expand the Use of Alternative Sentencing 3. Criminal Justice/Community Partnerships. The criminal Justice system and the community should attempt to Increase Community-based Diversion from the Criminal Justice System And Strengthen the Link between Communities and the Justice System VI. Closing Oppression in the form of institutionalization is nothing new to those dressed in black skin; it has been present since 1619. In this year Africans were brought to the United States and forced into the institution of slavery. Even after the abolition of slavery, a series of codes and segregation laws were set in place to maintain the suppression of black people because black skin was stigmatized as inferior. Even though the prejudice and biased codes and laws were eventually abolished themselves, this stigma remains. Because this theory of black inferiority was embedded in the American culture due to slavery, various means of oppression are able to continually resurface in different forms. Today that form is Criminal Justice System, more specifically the drug policies. Practically mirroring the institution of slavery, African Americans are being controlled and dominated by this system. Control by the USCJS includes the probation, parole, imprisonment, lost economic power, struggling communities and lost political voice. In order to end this vicious cycle of oppression, action must be taken. First people must be made aware of the disparities. Next those who are made aware must press for legislative change, criminal justice officials?  ¦ initiatives, and criminal justice/community partnerships. The challenge for the community at large is to engage in broad discussion of the mix of family, community, and government initiatives that can begin to reverse the cycle that has been set in motion in recent years. Let?  ¦s do what Abraham attempted o do in 1877, let?  ¦s end this legacy of slavery.

All Things Wise And Wonderful :: All Things Wise And Wonderful

All Things Wise and Wonderful James Herriot   Ã‚  Ã‚  Ã‚  Ã‚  The book I read is called All Things Wise and Wonderful, written by James Herriot. This is the 3rd novel in a chain of five. These novels make a very interesting and famous poem. All Things Bright and Beautiful, All Creatures Great and Small, All Things Wise and Wonderful, The Lord God Made Them All. This poem has all of James Herriot’s book titles. James Herriot was a Scottish veterinarian who lived in Scotland during the time of World War Two. You could say that this book is an autobiography because this really happened to him and he has written it.   Ã‚  Ã‚  Ã‚  Ã‚  In this book, James Herriot is at war in England. He is just like any of the other soldiers, doing pushups and working all day. When he has days off he likes to do his first career. This is as a veterinarian. He lives in Yorkshire, England and he goes to farms and people’s houses any time he can, just to help their animals.   Ã‚  Ã‚  Ã‚  Ã‚  It all starts with him at war, nothing real scary, just attending his regular duties. He seems to be very worried about his teeth because he is terrified of dentists. So he keeps his teeth in â€Å"tip top† condition. The Army was very strict about hygiene. Then he goes on about how he likes gentle dentists. In the beginning of this exceedingly interesting book he starts to talk about women. He says that he likes women better than men, and I agree, because at this time in the English Army there where more men than women. The men would not stop cussing and yelling and acting like slobs. He missed the comfort of women.   Ã‚  Ã‚  Ã‚  Ã‚  James Herriot became a veterinarian because of his love for all the animals on this earth. He loves all animals and he knows how much an animal such as one out of twelve cows is worth to a farmer.   Ã‚  Ã‚  Ã‚  Ã‚  An incident that I found interesting in the book was when he went to a Gray Hound race. He was the substitute vet. He was given the orders to take out any dog that did not look fit to run.

The Obstinate Toy Soldier in Mere Christianity Essay example -- C.S. L

In C.S. Lewis' book Mere Christianity, The Obstinate Toy Soldier is a chapter with good points. Lewis takes his reader step by step through this chapter. In paragraph one he talks about how humans are consumed with the here and now, so people do not really think about what would have happened if humans never fell. Paragraph two is about how natural life and spiritual life are not just separate, but opposing sides. Lewis says this because people are born one way and God wants them another way. If these two sides, natural and spiritual life, combined then the way people normally do things would be destroyed in the process. It is like the analogy about the people who were brought up dirty and are afraid to take a bath. Lewis states in paragraph three that if we were to try and make a toy soldier human, that the toy would not see it as helping it, but as trying to destroy it. In some ways people see God this way even though he is trying to save our souls. Paragraphs four and five shed so me light on who Jesus was. According to C.S. Lewis he was a real man of particular attributes and ever...

Pseudomonas Aeruginosa and Nosocomial Infections

Bielecki et al. Research Paper Pseudomonas aeruginosa is a Gram-negative bacteria, particularly known for causing nosocomial infections (1). As a pathogen, it effectively causes disease by acquiring resistance to antibiotics that would otherwise inhibit growth (2). Reported rates of infection range from 0. 6 to 32% across various clinical environments because Pseudomonas aeruginosa has gained multi-drug resistance (2). Certain strains of Pseudomonas aeruginosa treated with gamma rays can break down the hydrocarbons in crude oil and are thus useful in cleaning up oil spills (3).The genome of Pseudomonas aeruginosa is 6. 3 million base pairs long, which is the largest bacterial genome to be sequenced (4). It contains about 5,570 open reading frames (4). Argyrin is a naturally synthesized antibiotic peptide extracted from myxobacteria (1). It has cytotoxic properties, suppresses the immune system, and is a highly active antibiotic used against Pseudomonas strains (1). Figure 1. Argyrin A structure. Bielecki et al chose to isolate these resistant clones in order to observe the mechanisms by which the P. eruoginosa acquires resistance to Argyrin A within the fusA1 gene (1). They isolated these clones by growing Pseudomonas aeruginosa strains on agar that contained Argyrin A (1). After incubation, the colonies that formed were able to grow in the presence of argyrin; these colonies were then streaked onto plates with Argyrin A again to ensure accuracy of obtaining resistant strains (1). A point mutation is an alteration of one base pair within a DNA sequence (5). The point mutations, which caused changes in the amino acid sequence within the fusA1 gene, were different among the six isolates (1).They might have conferred resistance because the mutations caused the same impact on the resulting protein (1). The gene was identified by sequencing the whole genome of Pseudomonas aeruginosa strains with the bacterial target of Argyrin A, which showed mutations within fusA1 that encode for the elongation factor EF-G in resistant strains of Pseudomonas aeruginosa (1). The diagram below illustrates the process of elongation during the translational phase in EF-G along with EF-Tu (12). Figure 2. Elongation during ribosome-catalyzed translation (12). Bielecki et al confirmed the identity of the gene by using genetic maps. This required sequencing the resistant strain a second time to make a reference strain to compare the genes at a specific loci (1). Adding a mutation into the sensitive Pseudomonas aeruginosa strain demonstrated a resistance phenotype (1). Surface plasmon resonance is a lab technique that involves aiming a beam of light at a thin metal sheet, which catalyzes a reaction by causing movement in the molecules behind the metal sheet (6).SPR was useful in this experiment because it confirmed that fusA1 is the target gene for Argyrin A, rather than fusidic acid, the antibiotic previously recognized (1). A heterologous protein, or a heterologue, is a protein that differs in structure and function relative to a given protein; not all proteins with different amino acid sequence necessarily differ in function (7). N-terminal His6-tags were fused to the fusA1 genes before undergoing the SPR experiments, causing the production of heterologous proteins in relation to the original fusA1 (1).According to Bielecki et al, the SPR procedures supported that Argyrin A binds to fusA1 by the resulting KD value (1). This shows that Argyrin A has a target on the heterologous protein (1). It is important to compare the variations made in the mutations because the other bacteria may have a different sequence that can still achieve resistance (1). It cannot be assumed that all bacterial strains will be identically resistant or sensitive because they all contain differences in their genomes (1). By mapping the mutated genes, the authors found the locations of the mutations in different domains (1).They deduced that the mutations exhibiting resi stance to Argyrin A in Pseudomonas aeruginosa are found on opposite sides of the domain, despite the fact that most mutations involving fusidic acid and Argyrin A are located on the same side of the domain (1). This shows that the binding sites for fusidic acid and Argyrin A must be independent of each other (1). Both fusA1 and the second gene, fusA2, encode for the elongation factor EF-G (1). The fusA2 gene was expressed 30 times less in the strains of Pseudomonas aeruginosa than in the fusA1 gene, as shown by RNA sequencing (1).Homology modeling uses the model of a target protein to produce an estimated structure of a homologous template protein (8). After creating a homology model of Argyrin A’s protein structure, Bielecki et al concluded that it â€Å"most likely binds to a site distinct from that of fusidic acid, indicating a new mode of protein biosynthesis inhibition by Argyrin A† (11). Multi-drug resistant pathogens pose a very big risk on the world because the y can easily mutate their genomes to adopt resistance to a given antibiotic and persist in causing harmful diseases (1).The authors used MDR clinic isolates in order to observe the mechanisms by which these pathogens mutate to build resistance to Argyrin. The fact that eleven of the twelve isolates showed sensitivity to Argyrin suggests that Argyrin is a useful antibiotic in preventing infections by Pseudomonas aeruginosa (1). There are other factors besides the uptake and export of Argyrin that affect Pseudomonas aeruginosa’s sensitivity to Argyrin, such as efflux pumps (1); however, the uptake and export of Argyrin in other bacteria does play a role in its sensitivity (9).A proteasome is a hollow protein complex with active sites that break down proteins by proteolysis (10). The degraded peptides that are produced can be used for other functions in the cell (10). Argyrin A is a factor used to inhibit proteasome function, yet there is no distinct evidence that Argyrin A bind s to the site on the proteasome (1). This paper is important because it analyzes the resistance and sensitivity to Argyrin A in various strains of Pseudomonas aeruginosa.This bacteria has been a leading cause in nosocomial infections, so it is important to determine which antibiotics best work to stop the spread of disease (1). About ten percent of patients in hospitals across the United States obtain a significant nosocomial infection (13). Although there are effective methods to prevent the spread of pathogens in clinical environments (13), it is important to study how bacteria acquire resistance, so that scientists can develop ways to inhibit the spread of nosocomial infections by multi-drug resistant pathogens.Bibliography Bielecki, P. , Lukat, P. , Husecken, K. , Dotsch, A. , Steinmetz, H. , Hartmann, R. W. , Muller, R. , and Houssler, S. (2012) Mutation in elongation factor G confers resistance to the antibiotic Argyrin in the opportunistic pathogen Pseudomonas aeruginosa. Che mbiochem. 13, 2339-2345. Obritsch, M. D. , Fish, D. N. , MacLaren, R. , and Jung, R. (2005) Nosocomial infections due to multidrug-resistant Pseudomonas aeruginosa: epidemiology and treatment options. Pharmacotherapy. 25, 1353-1364. Iqbal, S. , Khalid, Z. M. and Malik, K.A. (1995) Enhanced biodegradation and emulsification of crude oil and hyperproduction of biosurfactants by a gamma ray-induced mutant of Pseudomonas aeruginosa. Lett. Appl. Microbiol. 21,  176–179. C. K. Stover, X. Q. Pham, A. L. Erwin, S. D. Mizoguchi, P. Warrener, M. J. Hickey, F. S. L. Brinkman, W. O. Hufnagle, D. J. Kowalik, et al. (2000) Complete genome sequence of Pseudomonas aeruginosa PAO1, and opportunistic pathogen. Nature. 406, 959-964. Encyclopedia Britannica Online. Point mutation. Accessed 17 Oct. 2012 http://www. britannica. om/EBchecked/topic/54744/point-mutation Manfield, I. (2009) Biacore surface plasmon resonance. Univ. of Leeds, Astbury Centre for Structural Molecular Biology. Accessed 1 8 Oct. 2012 http://www. astbury. leeds. ac. uk/facil/SPR/spr_intro2004. htm Jackson, J. H. (1999) Terminologies for gene and protein similarity. Michigan State Univ. , Dept. of Microbiology. Accessed 19 Oct. 2012 https://www. msu. edu/~jhjacksn/Reports/similarity. htm Bevan, D. R. (2003) Homology modeling. Virginia Tech, Dept. of Biochemistry. Accessed on 19 Oct. 012 http://www. biochem. vt. edu/modeling/homology. html Sasse, F. , Steinmetz, H. , Schupp, T. , Petersen, F. , Memmert, K. , Hofmann, H. , Heusser, C. , Brinkmann, V. , von Matt, P. , Hofle, G. , and Reichenbach, H. (2002) Argyrins, immunosuppressive cyclic peptides from myxobacteria. I. Production, isolation, physico-chemical and biological properties. J. Antiobiot. 55, 543-551. Rape, M. , and Jentsch, S. (2002) Taking a bite: proteasomal protein processing. Nat. Cell Biol. 4, 113-116. Bielecki, P. , Lukat, P. , Husecken, K. , Dotsch, A. Steinmetz, H. , Hartmann, R. W. , Muller, R. , and Houssler, S. (2012) Mutation in e longation factor G confers resistance to the antibiotic Argyrin in the opportunistic pathogen Pseudomonas aeruginosa. Chembiochem. 13, 2340. Simonovic, M. and Steitz, T. A. (2009) A structural view on the mechanism of the ribosome-catalyzed peptide bond formation. BBA Gene Reg. Mech. 1789, 612-623. Abedon, S. T. (2009) Nosocomial infections. Ohio State University. Accessed on 27 Oct. 2012 http://www. mansfield. ohio-state. edu/~sabedon/biol2053. htm

Marketing Report BlackBerry

Marketing Report BlackBerry Executive Summary The BlackBerry series of phones are made by the Research in Motion (RIM). The BlackBerry phones target the business and professional people as their features made it possible for the owners to carry out a good number of office function through the devices. The BlackBerry phones have a strong presence in the market, and therefore, they are widely popularly.Advertising We will write a custom report sample on Marketing Report: BlackBerry specifically for you for only $16.05 $11/page Learn More Though RIM has been locked in court over infringing a number of patents, its technology is still away ahead of its rivals, and therefore, it still enjoys market popularity. RIM carried out aggressive marketing on behalf of the BlackBerry phones. The pricing of the BlackBerry phones are dependent on the level of technology of a particular BlackBerry phone. In order for RIM to continue enjoying its popularity in the market, it will have to continuously adj ust its phone prices in proportion to the value and technology level of the phones. RIM also needs to be at the top of the game in relation to the issues touching phone technology. Introduction There have been many innovative solutions for wireless communications that have been evolving in the recent years. Mobile phones have been considered one of the sectors that have witnessed numerous inventions where state of the art technologies are under constant implementations in the handsets that are manufactured by popular mobile phones manufactures. This paper provides an environmental scan for Research in Motion (RIM) which is the company under which the BlackBerry portfolio falls and its associated services. The paper will define the market structure of BlackBerry and a detailed analysis of the marketing mix or programs and macro-environment trends as well as their effect on the competitive analysis of the product and their demand and market segmentation. Project Scope This project is mainly theoretical and will seek to evaluate the marketing program of BlackBerry. The report examines BlackBerry’s macro and competitive environment, its marketing program elements which it employs and the recommendations which can enhance its popularity. An analysis of the marketing environment of Blackberry based on the five porter’s forces is also included together with the SWOT analysis. The life cycle of the product is also given. A critical response to the Introduction Analysis of Product Brand and Macro-environment Trends Product Brand BlackBerry is one of the mobile phones that have created a phenomenal brand in the mobile phone market. BlackBerry phones are well-known for their sleek look, design and style with other features. With BlackBerry, an individual can access email, data-transfer services and web serving.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In basic terms, BlackBerry handsets are just camera phones with the various functions that are required and are used by people of business class. Traditionally, it was launched and meant for the high class and the rich people but from its transformation and quality, some phones of BlackBerry brand are available for people of average class (Sweeny, 2009). This has provided tough competition to its business competitors and other established players in the market. Players like Nokia, Sony Erickson and Motorola have developed better quality devices, but they have not reached or matched the feat of BlackBerry. There are various types of BlackBerry phone models that have been introduced into the market. BlackBerry 7130G and BlackBerry pearl 8100 are the best and the most selling BlackBerry models in the international mobile phones market. The introduction of camera phones has been in high demand in the United Kingdom market. BlackBerry was considered as a business phone and its intro duction into the global market in 1999 confirmed this expectation because it built a strong presence in the mobile phone industry within the short period of time. The success of BlackBerry was attributed to three main features: Technology looks and innovativeness and a lot of attention have been placed to strengthen these factors which have led to the launch of revolutionary mobile phone devices that attract the rich and the high-class segment of the population (Dictionary, 2012, p. 1). Macro-environment Trends (Pestel Analysis) Economic Environment: there has been varied opinion as to whether the UK has emerged from the economic recession but the fact that the world stock markets have improved and that the earnings of many companies have improved are indications that the economy is growing. This will be reflected in the markets share and the sales of BlackBerry phones (Scribd, 2011, p. 6). Social Environment: this includes the greening of technology, security threats and education level of the workforce. The pressure to create eco-friendly products has been both a legal and social issue, and it is likely to heighten due to consumer awareness on environmental pressures.Advertising We will write a custom report sample on Marketing Report: BlackBerry specifically for you for only $16.05 $11/page Learn More Lobby groups have stressed the role of electronic companies to clean up their acts due to the toxic nature of their components. On security threats, viruses and others malicious files and spy ware have a lot of social impact. Cyber criminals have taken advantage of the lee way that has been created by technological developments of BlackBerry. Consequently, regarding the education of the workforce, UK has higher transition of students from elementary and secondary education into tertiary and higher education. This has the net effect of creating a more educated workforce and also because smart phone customers are the educated class, the market of the product is likely to increase (Sweeny, 2009, p. 4). Technological Environment: Among the technological factors to be analyzed are mobile convergence, mobile payment technologies, the internet on the go and the diminishing of non-smart phones. Mobile phones are slowly growing as gadgets of electronic needs, and they are replacing newspapers and television since people are able to access information anytime. Non-smart phones are slowly and naturally getting out of market; they will be phased out completely by the mass introduction of smart phones. The internet on the norm is becoming a norm in BlackBerry, and it is projected to increase in the near years. It is projected that the number of mobile phones that will be used to access the internet will exceed the PCs. There have been also a lot of debates regarding the destination and the trend taken by mobile phones money payment, others have projected that it will grow steadily while others are skeptical. The convenience of using mobile phones to purchasing goods, paying bills and purchasing of digital items represents the new age of mobile convenience (Bikowski, Bryant, Crossin, Dillon, Giles, Lawson, McConville, 2009, p. 9). Environmental Aspect: Environmental aspect has a lot of impact on the mobile phone industry because manufacturers have to comply with various environmental standards. RIM has in several cases ensured that their manufacturing is fair and eco friendly because any environmental mishap can destroy the image of the company in the global market. Legal Issues: The operations of the company are secure, and it is very difficult to monitor or regulate, and this has made various regulatory bodies to contemplate banning its operations, which will impact on its business operations. Rim is also experiencing legal battles with various companies like Visto, and Motorola and these have had implications on the operations of the company.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More RIM has also been locked in court battle with Minerva industries, which has accused it of infringing on its patent; MSTG has also filed a case of the same nature. All these have impacted on the performance of the company since settling legal issues is expensive. Political Climate: The political environment in the UK has made the Smartphone industry to flourish, and BlackBerry is a beneficiary of this favorable political environment, and it is estimated that smart phones will overtake the feature phones by 2015. The main challenge is the situation where some countries have raised concerns about the security features of BlackBerry, which emerges from the fact that it has become very hard for government authorities to monitor operations of BlackBerry phone users. There is also the political concern where UK with other EU countries has imposed strong regulations regarding the hygiene and the safety standards for various manufacturers who have negatively impacted on the operations of RIM (Scribd, 2012, p. 1). Perceptual Map Perceptual map is a demonstration of attributes that influence the consumer decision making which are later considered as focal points when designing the product or in the making of advertising decisions. Perceptual map indicates the strength of the firm’s brand and the features of the mobile phone that make it score and gain preference in the mind of consumers. The perceptual market map of BlackBerry phone (Mohr, Sengupta, Slater, 2009, p. 255) is as demonstrated below: Competitive Environment The established competitors in the Smartphone market include apple, Samsung, Motorola, Nokia and LG. The competitive environment of Blackberry is an intense one because of its launch of new products and new brands from the already established ones. What enhances the competitiveness of blackberry form its competitors is its development of black messenger that allows all the users with Blackberry to message each other all over the world without any charge. Rapid advertisements are also another strategy that allows Blackberry to survive in the very competitive environment hence giving it commercial advantage. A reflection on Loop 1 Marketing Programs or Elements: Marketing mix Elements Employed Marketing mix is a term that is used to describe all set of activities that make up the marketing programs of a firm. Among the various elements of a marketing mix are: place, product, people, process, physical evidence, promotion and price. Marketing mix is also considered to be the tools that are used to position the product into the target market. Product The RIM has brought a revolution into the mobile phone markets through the introduction of BlackBerry Smartphone. This was aimed at enhancing the depth of their products through the introduction of BlackBerry into their product line by creating a multimedia device that can satisfy the needs of their consumers. By enhancing the features of a Smartphone and the ultimate redesigning of BlackBerry, it is projected that it will attract a lot of customers and to dominate the mobile phone global market. Customer decisions are based on the understanding of the product in the market; product offering is not the only thing but is considered as a total package of benefits that are obtained by customers. The product is analyzed from the perspective of customer value, which is in turn analyzed based on the following aspect of BlackBerry mobile phones: their physical product and shape, the design style of the mobile phone, its brand name, the reputation of the company, convenience of the company’s operation and its financial plans. The analysis of the product under marketing mix deals with the design, features, packaging, variation and brand quality and quantity. For a product to occupy a distinct place in the market, it should differentiate itself from that of its competitors. This can only be achieved by positioning the product in such a manner that the customers c an be able to perceive the product differently. Any element of the marketing mix can be used to realize a differentiated positioning. The RIM entity sells their products to the entire customers, but their distribution options may vary based on the market segment (OECD, 1997, p.12). Price Price is understood to be the value of money that is attached to particular product. It is through price the consumers can get to understand about the value of the product, its quality and status. The degree of price is determined by either demand or cost. The reference point of the pricing of BlackBerry will be pegged on that of its competitors. For those consumers who desire satellite services; there will be a predetermined additional charge that will be added. Price factors in all the relevant costs of producing the product form the factory to the distributor and then the profit margin in included. Price is the sole determinant of demand of goods. Place Place is marketing program that touches on the channels of marketing, which are the mechanism with which the companies venture into the market and expose their physical presences in commercial activities regarding the mobile phone products. Distribution of the product into the market can be both direct and indirect. Middlemen or third parties are considered reliable for distribution of the products and the best way of having them is to contract them. Distribution is the main channel of actualizing product availability in the market. BlackBerry products can be distributed through their dealers, global service carriers, BlackBerry promotional websites and agents. Promotion RIM communicates the utilities and the benefits of BlackBerry to its consumers by the use of tailored advertisement campaigns, viral marketing, internet marketing, offering exclusive offers to current and prospective customers and using social media channels (Gowda, Szabo, Choi, Hauk Salt, 2009, p. 9). Process This is the primary element of marketing that i s instrumental in the allocation of resources, identification of opportunities and crafting of development strategies. RIM has proper mechanism that facilitates the handling of complaints and identifying the customer needs. The RIM Company has a well-planned process that defines how the customers receive their services and access the goods and for feedback mechanisms. Physical Evidence Research in Motion has opted to provide offers to elicit excitement form the customers about the BlackBerry product; RIM also guarantees warranty and has provisions for after-sale services as a show of support and care for their products and the customers. This will also make the customers to develop a better picture about the RIM products. People Research in Motion trains its employees on tactics of being customer centered to enable them to build good attitudes when dealing with the customers. They also employ people form the host country because they know the habits and the preferences of the native customers (Lamb Hair, 2009, p.47). SWOT Analysis Strengths Blackberry has managed to keep the UK consumers to be conscious about their products. Their strength is due to their market share that exclusively comes form the business world and other IT professionals. From an IT perspective, no competitor has managed to emulate the Blackberry Enterprise server that is only excusive to the Blackberry phone. Blackberry has attempted to garner an expansive market by upgrading the looks and the appeal of their products to attract more customers. Weaknesses RIM depends on business operators to launch its Blackberry services, this is time consuming and the costs can be high for smaller operators. Their Network operating centre can be considered to be a weakness today. Another weakness is also the high costs of ownership since it has been considered to be high end product and hence costs effective. Opportunities One of the greatest opportunities lies in the Blackberry partners that help creat e downloadable applications form independent company. Blackberry had been slow in venturing this market which had been dominated by Apples iPhone and by embracing this it will be able top embrace the widely growing market. Threats With the production of Smartphone by other electronic manufacturers like Nokia, LG and Samsung, Blackberry is facing a lot of threats particularly due to its weakness the web interface (Lion Green, 2006, p. 2). Porters Five Forces Threat of entry: among the threats of entry is huge capital demand like manufacturing costs and the constants for rapid innovations and high costs that may be aimed to driving profits high. Supplier power: there are various sources of mobile operating system providers and hence plenty of options. This has the effect of lowering the bargaining power of software providers. The same scenario applies to the hardware providers. Substitute: the influence of substitute is a reasonable level and proportionally varies with similar goods. Other formidable substitutes are PDA and table PCs are viable substitute. Buyer power: there is a high bargaining power of the buyers due to the choice of the products with limited differentiation. There is also an elastic demand which is sensitive to the economy where buyers can delay the buying of new models. Rivalry: there is a high rivalry in the smart phone market because there is minimal product differentiation which is only based on the services offered and the applications. The exit barriers are low for manufacturers particularly those on the value chain. Complements: complements are considered to be critical to the development of a product and have a low or rather moderate bargaining power. This can be subsidized by increasing the network capabilities. Its complements are Maps and GPS, applications and e-mail (Lion Green, 2006, p. 1). Product Life Cycle This consists of the five main aspects which included product development, introduction, growth, maturity and decline. T his is illustrated in the following chart. In the chart, the red graph is adopted to explain the life cycle of Blackberry. At present, the Blackberry is entered the maturity phase. The introduction phase was carried out in 1997 to 1998. At this time, Blackberry was the only smart phone and therefore it registered a rapid growth as it provided a ready solution to corporate clients. Private users have also joined the client base. Introduction phase can be said to have stretched from 1998 to 2004/2005. RIM registered huge success from 2005 to 2011. Due to the many entrants into the Smartphone arena, Blackberry has been forced to enter the mature stage. General and Justified Recommendations The desire to make sales and derive a lot of profits from it is the primary objective of several firms, and the amount of profits from the revenue base of the organization. Due to the fact that is the main component of marketing mix, companies may be tempted to utilize it in gaining competitive edge over their rivals. Blackberry has applied strategies such as increasing the quality of their products, creating good consumer relationships and performing consumer education regarding their products in order to meet the price demand of its competitors. In the modern competitive environment, the mobile phones market has grown to be one of the consumer oriented and one driven by products. With the changing trends in shopping patterns and customer behavior, mobile phone investors, services providers and manufacturers need to place a lot of focus on multi-marketing approach in order to increase their sales and profits. Customers have been fed up with the common and popular mobile phones brands hence there is a need for the players to enhance their technological tactics. In order to enhance their profitability, there is a need for a consumer-oriented marketing strategy that can preempt the marketing strategies of its competitors. In order to successfully increase their profits, RIM, sho uld adopt balance between marketing and pricing. Pricing Strategy Pricing of BlackBerry is one of the delicate matters. It has been established that business owners and executives are reluctant to pay more for a gadget that lacks clear impression of how it will enhance their business. The strategy of pricing is a critical element because it concerns the positioning of the product in the market the level of pricing is dictated by such elements as the phone features, advertisements and channels decisions. An efficient and effective strategy of pricing can emanate from the following processes namely the development of a marketing strategy, undertaking the calculation of costs and making relevant marketing mix decisions. Marketers make the prices of their products in a way that is likely to receive a fair value because price is considered a parameter under which the customers rate the product, and it can be also used to reflect on the practices of particular organizations. Care should b e taken, and mechanisms of cost should be applied in determining the price of BlackBerry. BlackBerry is a customized product and therefore, has a competitive edge over its rival products because no product can act as its perfect substitute. The better pricing of BlackBerry will create the impression that it is a sophisticated product and different from other mobile phone gadgets (Mobile Beacon, 2011, p. 1). Marketing Strategy Increasing their marketing development strategy encompasses the offering of BlackBerry phones and devices in the market segment where their competitors dominate. This can also be enhanced by co branding using popular and established software companies. There is also need for the introduction of an effective and efficient customer care centre for their green marketing initiative and software matters. There is also the adoption of market development strategy that will enable BlackBerry to reach to other new or potential markets. There is a massive untapped market for Smartphone particular the lower cadre social class which can be a ready and lucrative market for the RIM thus the introduction of BlackBerry at a cheaper or affordable price or in various price points is considered to be profitable. BlackBerry or RIM should adopt the principle that with the introduction of new models of the phone, the old ones can be sold at discounted prices. There is also need for BlackBerry to, manufacture blackberries that have similar sleek look but with few features so as to increase the depth of their products and to be able to capture the middle-class population and students or teenagers. BlackBerry should also employ market penetration strategy that will increase their revenue base and enable them to attract new customers. This can be realized through enhanced sales promotion and advertisements; they can, for instance, provide their existing customers and especially family members or their children with discount since they can form part of the potentia l market (Bikowski, Bryant, Crossin, Dillon, Giles, Lawson, McConville, 2009, p. 3). There is a need for BlackBerry to be marketing through the application of Robust marketing strategy that is aimed at increasing the market share of the company. One of the means of increasing the market share is through advertisements by used of newspapers, magazines, business journals and in business news and channels; these advertisements should deliver the nutshell of the exclusive features of BlackBerry while excluding the pricing to avoid the mental set among customers that it is expensive. For the company to increase its market size and profitability, good marketing strategies and marketing planning are essential. It is important for Research in Motion to write down a perfect marketing plan while examining the business environment. A good marketing plan should contain current and potential marketing focal points to exploit (Silk, 2006, 19). Good marketing strategies endear the products to the market and have the net effect of enhancing the volume of sales. The marketing manager should place a lot of focus on the resources of the organization like costs of production, the brand image, employee capability, available technology and financial resources. Analysis of marketing environment is necessary since they directly affect the organization or might hinder the implementation of the organizations’ marketing plan. This is referred as environmental scanning, and it serves to identify the market threats and the opportunities that are necessary in the designing of the market strategy. In the UK markets, the brand and product name is very important in terms of the brand image, and all that accompany it. In the case of BlackBerry for example, the brand image begins from the technological design of the phones, and the features that the phone has and also its maintenance costs and the safety standard as well as the way it is presented in advertisement and sales promotions (L amb Hair, 2009, p.34). Appendix Figure 1 Figure 2 Figure 3 (https://www.theguardian.com/technology/appsblog/2011/aug/01/smartphone-stats-2011) Figure 4 Figure 5 References Bikowski, A., Bryant, S., Crossin, S., Dillon, J., Giles, K., Lawson, T McConville, D 2009, Research In Motion: Case Study Report, Zen Portfolios, Available from: http://zenportfolios.com/theresa/files/2009/11/mktg-RIM-case.pdf. [22 January 2012]. Dictionary 2012, BlackBerry Phones: Doing Business in a Style, Street Directory, Available from: streetdirectory.com/travel_guide/131478/BlackBerry/BlackBerry_phones_doing_business_in_a_style.html. [22 January 2012]. Gowda, N., Szabo, C., Choi, Y., Hauk, C Salt, G 2009, BlackBerry’s Rise in Brand Power, Zen Portfolios, Available from: http://zenportfolios.com/natashagowda/files/2009/10/BlackBerry-vs.-Apple-MKTG-1102-Case-1.pdf. [22 January 2012]. Lamb, C Hair, J 2009, Essentials of marketing (6th ed.), South-Western, Mason, OH. Lion, E Green, J 2006, RIM in the mobile enterprise market, BlackBerry, Available from: blackberry.com/select/get_the_facts/pdfs/vendor/OVUM_RIM_in_the_mobile_enterprise_market.pdf. [22 January 2012]. Mobile Beacon 2011, Why doesn’t RIM pay a dividend to boost share price? Mobile Beacon, Available from: http://mobilebeacon.com/blog/. [22 January 2012]. Mohr, J., Sengupta, S Slater, S 2009, Marketing of High-Technology Products and Innovations, Jakki Mohr publishers, Missoula, MT. Scribd 2011, PESTEL analysis of BlackBerry: Research In Motion limited; BlackBerry, Scribd, Available from: scribd.com/doc/52280203/Pest-Analysis-For-Rim. [22 January 2012]. Scribd 2012, Environmental scan: Research in Motion, Scribd, Available from: scribd.com/doc/56244269/Term-Paper1-BlackBerry. [22 January 2012]. Silk, A 2006, What is marketing?, Harvard Business School Press, Boston, Mass. Sweeny, A 2009, BlackBerry Planet: the story of Research in Motion and the little device that took the world by storm, John Willy and Sons, New York, NY.

patch adams essays

patch adams essays Hunter Patch Adams is the main character in the film Patch Adams. Hunter was lost and confused when he checked himself into a mental hospital after trying to commit suicide. Plagued with the uncertainties of life, he realized that he needed to get medical help. Throughout the movie it is easy to see how his character grows and uses the discernment process to bring meaning to his life as well as others he came in contact with. At the mental hospital Patch is able take the time needed to make a clear choice on what he will do with his life with his head and his heart. Arthur Mendelson, one of the patients at the hospital, shows Patch how to look beyond the problem to find his answers. Later on that evening he helps his roommate Rudy kill the imaginary squirrels. It is at that moment that Patch realizes the answer that he has been searching for. He realizes that he wants to, help people, learn about people, and listen to people. Rudy and the other patients at the mental hospital helped him to help himself. He was able to forget about his own problems while helping others forget about theirs. He checks himself out of the hospital to fulfill his dream. The discernment process consists of four basic principles; incarnation, to give and be given up, universality, and communion. The principle of incarnation and death reminds us that not to waste time but to manifest our love here and now because there may not be another chance.(Wolff 125) Giving and being given up is exactly that, giving evrything possible to improve the human condition while accepting others and being able to serve them with a truer love.(Wolff 125) Universality is being able to view all humans regardless of race, ethicity, and background as equal. The last principle of communion embodies unity. When we as human being unite, it is then that we can love everyone. Patch clearly shows us how he was able ...

Learn How Apples First Smartphone Came to Be

Learn How Apple's First Smartphone Came to Be According to the Oxford English Dictionary, a smartphone is â€Å"a mobile phone that performs many of the functions of a  computer, typically having a touchscreen interface, internet access, and an operating system capable of running downloaded apps.† As those of you who know your smartphones history are aware, Apple did not invent the smartphone. They did, however, bring us the iconic and much-imitated iPhone, which debuted June 29, 2007. Precursors to the iPhone Prior to the iPhone, smartphones were often, bulky, unreliable, and prohibitively expensive. The iPhone was a game-changer. While its technology was state-of-the-art at the time, since more than 200  patents  went into its original manufacture, theres no pinpointing a single person as the iPhones inventor. Still, a few names- including Apple designers John Casey and Jonathan Ive- stand out as being instrumental in bringing Steve Jobs vision for a touchscreen smartphone to life. While Apple had produced the Newton MessagePad, a personal digital assistant (PDA) device, from 1993 to 1998, the first  concept for a true iPhone-type device came about in 2000 when Apple designer John Casey sent some concept art around via an internal email for something he called the Telipod- a telephone and iPod combination.  The  Telipod  never made it into production but Apple co-founder and CEO Steve Jobs did believe that cell phones with a touchscreen function and access to the Internet were the future of accessible information. Accordingly, Jobs set a team of engineers to tackle the project.   Apples First Smartphone Apples first smartphone, the ROKR E1, was released on Sept. 7, 2005. It was the first mobile phone to use iTunes, the music-sharing software Apple had debuted in 2001. However, the ROKR was an Apple and Motorola collaboration, and Apple was not happy with Motorolas contributions. Within a year, Apple discontinued support for the ROKR. On Jan. 9, 2007, Steve Jobs announced the new iPhone at the Macworld Convention. It went on sale on June 29, 2007. What Made the iPhone So Special Apples chief design officer from 1992 to 2019, Jonathan Ive, was largely responsible for the look and feel of the iPhone. Born in Britain in February 1967, Ive was also the principal designer of the iMac, the titanium and aluminum PowerBook G4, MacBook, unibody MacBook Pro, iPod, iPhone, and iPad. The first smartphone with no dedicated keypad for dialing, the iPhone was entirely a touchscreen device that broke new technological ground with its multitouch controls. In addition to being able to use the screen to select and use apps, users could scroll and zoom as well with a finger swipe. The iPhone also introduced the accelerometer, a motion sensor that allowed the user to turn the phone sideways and have the display automatically rotate to suit. While it was not the first device to have apps or software add-ons, it was the first smartphone to manage the apps market successfully. Siri The iPhone 4S was released with the addition of a personal assistant called Siri, a voice-controlled, artificial intelligence-based assistant that could not only perform numerous tasks for the user, it could also learn and adapt to better serve that user, as well. With the addition of Siri, the iPhone was no longer a mere phone or music player- it literally put an entire world of information at the users fingertips. Waves of the Future Since it made its debut, Apple has continued to improve and update the iPhone. The iPhone 10 (also known as iPhone X), released in November 2017, is the first iPhone to use  organic light-emitting diode  (OLED)  screen technology, wireless charging, and facial recognition technology to unlock the phone. In 2018, Apple released three versions of the iPhone X: iPhone Xs, iPhone X Max (a larger version of the Xs), and the budget-friendly iPhone Xr, all with improved camera technology that enables what Apple terms, Smart HDR (high dynamic range) photography. Going forward, Apple is expected to continue with OLED displays for its 2019 devices, and there are some rumors that the company plans to soon retire its earlier LCD (liquid crystal display) displays altogether.

Intro Communication Term Paper Example | Topics and Well Written Essays - 500 words

Intro Communication - Term Paper Example Language plays a considerable role in creating meanings of words. In every language, there are different sets of words and the rules for constructing sentences. Those rules also play their role in creating meanings of the sentences. For example, English-speaking people cannot understand the meanings of the words, which belong to some other language, such as, French language or Spanish language. They need to find the meanings of those words in their own language in order to understand those words. There is a very strong relationship between meanings and language. A person can understand the meanings of only those words, which belong either to his/her mother language or to a language to which the person is familiar. For effective communication to take place, the role of understandable language is very important. A person needs to have complete understanding of the language, which is to be used for communication. When scholars refer to language use as polysemous, they are actually referring to the use of those words, which have different meanings in different languages. Every language has its own set of vocabulary and standards, which play an important role in distinguishing the meanings of the words used in one language from their meanings in other languages. Understanding of polysemy is very important for effective communication to take place in real life situations (Alberts, Nakayama, and Martin). The reason is that there exist many words in almost every language, which have more than one meaning. So in order to know the real meaning of what the other person is speaking, the ability to distinguish between different meanings of the same words is very important. Some words have same spellings but produce different meanings. For example, an English word ‘bat’ has two meanings, which include a stick used to play cricket and an animal. Similarly, the word ‘pupil’ also has two

Management Strategies and Practices Essay Example | Topics and Well Written Essays - 1000 words - 1

Management Strategies and Practices - Essay Example (Montana.P and B. Charnov. 2000) Management is a discipline that has gained popularity over the years. Today people study and pursue degrees in managing the organization, the processes and most definitely people. It is true that employees are the asset of an organization. They are those who make the organization and lie at the foundation of it. Therefore, it is important that they be treated well, in such a way so that their skills and potential is polished. The right attitude in prospective employees is very important in order that employees give their 100% to the organization. The right attitude means a positive inclination towards one’s profession and a personality that matches the requirement of that profession. The theory lies on the premise that there must be something relevant in people that they can take up a particular profession. Just like you cannot make someone without hands, drive, it is therefore impossible to make the quietest girl in the class into a cheerleader. Hence a drive, something inborn is necessary to take up a particular profession. Therefore one must understand that while degrees, medals, reports and skills count; there’s something else which distinguishes a winner from a loser. There are also certain characteristics that organizations look for in their desired candidate in keeping with the culture of the company. For example; the Women & Infants Hospital of Rhode Island looks for doctors who are calm, composed, confident, energetic and compassionate. Even though companies are still impressed by a 4.0 gpa or a degree from Harvard University; it is not the only ingredient which makes successful employees who contribute positively to the wellbeing of the organiza tion. (Kreitner.R., 2000) UPS has also been hiring employees based on their performance on attitude and behaviourial tests. It therefore considers that the right temperament for a job is

Cloning Research Paper Example | Topics and Well Written Essays - 2000 words

Cloning - Research Paper Example Advocates of cloning practices say that it may, among other things, serve society as an effective alternative treatment for infertility. The cloning of animals has stirred the debate about the ethical, legal and social aspects regarding human cloning. Cloning is the creation of an embryo by the method of human somatic cell nuclear transfer. This procedure involves implanting DNA cells from an organism into an egg whose DNA nucleus has been removed then chemically treated so that the egg begins to behave as though fertilization has occurred. This results in the creation of embryonic growth of another organism that contains the complete genetic code of the original organism. Through this process, the cloning of mammals has resulted in, to date, hundreds of cloned organisms born. â€Å"The term clone is used in many different contexts in biological research but in its most simple and strict sense, it refers to a precise genetic copy of a molecule, cell, plant, animal, or human being. In some of these contexts, cloning refers to established technologies that have been part of agricultural practice for a very long time and currently form an important part of the foundations of modern biological research† (Nussbaum & Sunstein, 1 998, p. 1). Though this process has produced many live successes, it has proved considerably less likely to produce successful pregnancies than those conceived through sexual reproduction. In addition, the majority of cloned animals have experienced some type of birth defect. Replication of an organism’s DNA identity does not occur naturally within mammals. Only plants produce offspring through replication from one generation to the next. â€Å"The prospect of such replication for humans has resulted in the most controversial debate about reproduction ever to be taken up in western civilization† (McGee,

Intelligence in Thirteenth Floor Essay Example | Topics and Well Written Essays - 1750 words

Intelligence in Thirteenth Floor - Essay Example Before they can be relayed within the society to serve the members, the devices created need to be tested to ensure the necessary comfort and safety measure is reached to avoid complications that may harm the individual. Moreover, the adverse effects may be witnessed in the summed effects when the technology is observed as a national security threat. These are the measures considered in the construction of intelligence, and it has to clearly define the purpose of its creation. The pretesting of the intelligence that might be created has been supported in the creation of simulation that explains the preceding phenomenon. Movies have been created to explain the technological intelligence to be created in a world to follow the present. Creative movie directors are capable of predicting events within their movies to use characters with higher intelligence that hold the message of a higher intelligence. Josef Rusnak’s â€Å"Thirteenth Floor† had been created based on the int elligence created on a virtual reality world. Although these environments are fictional and present measures that are dependent on the movie’s plot development, the intelligence within thirteenth floor can be merged with the created technology to create an actual depiction of the events within the movie. Plot Development The character that draws controversy in the movie development is Hannon Fuller, who had successfully developed the intelligence in a virtual reality simulation to depict Los Angeles in 1937. However, the system is not complete in testing, and the events that follow the invention create the twist needed to predict the events that follow. Fuller is murdered before he completes testing his machine, and the suspect presented in the case is Douglas Hall. The events that had led to the murder are blurry to Hall who finds blood on his shirt to lead him to present doubts over his innocence. Hall had been Fuller’s apprentice and friend ad had helped with the pr oject that saw a new technology developed in the company. The LAPD investigated the murder case with McBain heading the investigations to grant the meeting between Jane Fuller and Hall (Rusnak). Jane and Hall establish a romance that lead to the culmination of the events that would witness the attempted shut down of the VR system (Rusnak). Jane is against the technology and had plotted to invent strategies to oversee the demise of the program. Another murder is presented in the bartender who had witnessed Fuller and Hall’s meeting which lead the suspect to be apprehended. However, Hall is soon released after Jane testifies against the action to disapprove the suspects. Hall, full of anger and suspicion attempts to derive the truth of the events in the message that he had been left by his mentor, Fuller. He meets Jerry Ashton who had learnt the truth that the world he had live in had been a simulation and that Hal was a visitor from another realm. This had been through a messa ge that Fuller had addressed to Hall, and he attempts to murder the foreigner in the quest for redemption. Ashton attempts fail as Hall manages to escape from the world in time before the assassination in the virtual world. He attempts to find Jane in his world but finds a copy who fails to recognize him leading Hall, to reveal the truth that his own world is a simulation. Revelation Hall’s worlds had been revealed as a simulation and one that had managed to create a parallel

Geothermal and Air Source Heat Pumps Essay Example | Topics and Well Written Essays - 1500 words

Geothermal and Air Source Heat Pumps - Essay Example It has become the need of the day to consider replacing the gas boilers and fossil fuel burning oil with some other heating systems. It can be done either by supplementing traditional energy generating systems with solar photovoltaic technology or super efficient solar thermal or by replacing current systems with efficient heating systems, such as, geothermal and air source heat pump (The Energy Conservation Group 2013). In this paper, we will discuss the advantages and disadvantages of the two systems when being used to provide a heating system in a new home. We will start by exploring the technical characteristics of the two systems and their efficiency in providing both heating and hot water for a typical family home. 2. Alternative Heating Systems The alternative heating systems to be dicvsussed in this report include geothermal heating systems and the air source heat pump. Let us discuss the technical and oprational charactistics, advantages, and disadvantages of both of these s ystems. 2.1 Geothermal Heating Pumps The purpose of geothermal heat pumps is to extract heat from the ground and use it to heat radiators, air heating systems, and the temperature of the water. â€Å"The heart of a typical geothermal system is a ground-source heat pump that cycles water through an underground piping loop† (Henkenius 1998). ... Geothermal Heating and Cooling Retrieved from http://www.waterfurnace.com/how-it-works.aspx In geothermal heating systems, there is a loop of pipe buried under the soil which has fluid in it that absorbs the low temperature from the ground. The fluid, after absorbing the temperature, passes through a compressor which serves the role of increasing that temperature. The increased temperature heats water which can be used for household purposes. The ground-loop fluid, after increasing the temperature, goes back to into the soil to absorb more ground energy. In this way, the geothermal heating pump continues to produce hot or cold water. Usually, the loop is almost a couple of meters deep and the structure is flat or coiled in trenches. However, when the space is less, it can be installed in a vertical position down into the ground. In this position, the depth of the loop is about 100 metres for homes (Energy Saving Trust 2013). Geothermal Heat Pump Retrieved from http://www.geothermalad vantages.net/ A geothermal heat pump is different from a conventional heat pump in that it does not need to create heat to change the temperature of water, rather it uses soil heat for the cause which not only reduces the use of energy but also reduces the cost. Geothermal heating pumps use even and stable heat of earth to change the temperature of water. In winters, they are used to raise temperature of water, whereas in summers, they are used to decrease the temperature in accordance with the earth’s temperature. It is the constant temperature of earth that makes geothermal heat pumps work efficiently for homes. Although they are somewhat more costly than regular heat pumps as far as installation costs are concerned, but they can produce almost 25 to

Intelligence in Thirteenth Floor Essay Example | Topics and Well Written Essays - 1750 words

Intelligence in Thirteenth Floor - Essay Example Before they can be relayed within the society to serve the members, the devices created need to be tested to ensure the necessary comfort and safety measure is reached to avoid complications that may harm the individual. Moreover, the adverse effects may be witnessed in the summed effects when the technology is observed as a national security threat. These are the measures considered in the construction of intelligence, and it has to clearly define the purpose of its creation. The pretesting of the intelligence that might be created has been supported in the creation of simulation that explains the preceding phenomenon. Movies have been created to explain the technological intelligence to be created in a world to follow the present. Creative movie directors are capable of predicting events within their movies to use characters with higher intelligence that hold the message of a higher intelligence. Josef Rusnak’s â€Å"Thirteenth Floor† had been created based on the int elligence created on a virtual reality world. Although these environments are fictional and present measures that are dependent on the movie’s plot development, the intelligence within thirteenth floor can be merged with the created technology to create an actual depiction of the events within the movie. Plot Development The character that draws controversy in the movie development is Hannon Fuller, who had successfully developed the intelligence in a virtual reality simulation to depict Los Angeles in 1937. However, the system is not complete in testing, and the events that follow the invention create the twist needed to predict the events that follow. Fuller is murdered before he completes testing his machine, and the suspect presented in the case is Douglas Hall. The events that had led to the murder are blurry to Hall who finds blood on his shirt to lead him to present doubts over his innocence. Hall had been Fuller’s apprentice and friend ad had helped with the pr oject that saw a new technology developed in the company. The LAPD investigated the murder case with McBain heading the investigations to grant the meeting between Jane Fuller and Hall (Rusnak). Jane and Hall establish a romance that lead to the culmination of the events that would witness the attempted shut down of the VR system (Rusnak). Jane is against the technology and had plotted to invent strategies to oversee the demise of the program. Another murder is presented in the bartender who had witnessed Fuller and Hall’s meeting which lead the suspect to be apprehended. However, Hall is soon released after Jane testifies against the action to disapprove the suspects. Hall, full of anger and suspicion attempts to derive the truth of the events in the message that he had been left by his mentor, Fuller. He meets Jerry Ashton who had learnt the truth that the world he had live in had been a simulation and that Hal was a visitor from another realm. This had been through a messa ge that Fuller had addressed to Hall, and he attempts to murder the foreigner in the quest for redemption. Ashton attempts fail as Hall manages to escape from the world in time before the assassination in the virtual world. He attempts to find Jane in his world but finds a copy who fails to recognize him leading Hall, to reveal the truth that his own world is a simulation. Revelation Hall’s worlds had been revealed as a simulation and one that had managed to create a parallel

Arab World Essay Example | Topics and Well Written Essays - 500 words

Arab World - Essay Example an, Palestine and Syria, Maghreb that is composed of part of Egypt, Morocco, Tunisia, Algeria, and Libya, and the Arabian Peninsula that is composed of Oman, Yemen, Bahrain, Qatar, Saudi Arabia, Iraq, and Kuwait (Yafi, 2012, pg. 18). These regions have differences in terms of economy, culture, political systems, timing, people, and the history. This paper defines the differences in the Arab World regions in terms of political systems, economy, and education after the Arab Spring. The political system is one of the major differences in these regions. The political boundaries of the Arab Peninsula is comprised of Bahrain, Kuwait, Qatar, Saudi Arabia, Yemen, and the United Arab Emirates. The vast region of the Arab Peninsula is covered by the Saudi Arabia. The majority of this population also comes from Saudi Arabia. The six countries from the Arab Peninsula have formed the Gulf Cooperation Council that oversees the running and maintenance of a political unity in these countries (Yafi, 2012, pg. 23). The six countries are Qatar, Bahrain, Saudi Arabia, Kuwait, Oman, and the United Arab Emirates. Most of these countries are monarchies except Bahrain, and Yemen. The Maghreb is made up of various modern territories. These include Algeria, Libya, Morocco, Tunisia, and Mauritania. The formation of the Maghreb is linked to the need to promote co-operation both economically and politically the region through Muammar Gadhafi. The countries are republics except Morocco w hich is a monarchy. The Mashriq region is composed of countries that are on the Eastern side of Egypt. It composes countries such as Egypt, Palestine, Lebanon, Syria, and Jordan. Jordan is the only country that remains as a monarchy while the other countries are republics (Yafi, 2012, pg. 13). In terms of education, the regions have experienced issues that relate to the education of women. The literacy levels of the youths is higher in these countries compared to the adult literacy levels. The Arab Peninsula

Objections to Utilitarianism Essay Example for Free

Objections to Utilitarianism Essay Darwell’s objection to Utilitarianism states that it conflicts with moral common sense in three particular case studies. The first objection to Act Utilitarianism is â€Å"promise keeping. † Act utilitarianism is inconsistent with the moral conscious, because it forward looks considerations of what one would do. The consequences of not keeping the promise may be hard to determine whether it is right or wrong. One example of Darwell’s objection to Utilitarianism of â€Å"promise keeping† is keeping promises to the dead. Suppose you made a promise to your father to carry on the family business when he passes away. You have inherited your father’s multi-million dollar business after he has died. According to act utilitarian, you can sell the company and donate all of its money to a children’s charity, since your father is dead and his happiness is no longer an issue. You have maximized happiness for many children by breaking your promise to your father and destroying the family business. But, Rule utilitarianism says to keep the promises you have made. Rules were made to maximize happiness. The second case study is â€Å"the moral asymmetry to harm and benefit. † Acting as an act utilitarianism, harming one person to benefit two people can be compensated. Suppose there are five homeless men, and it just so happens that a rich man happens to drive by asking for directions. They can kill the rich man and steal all his luxuries, which will maximize happiness for all five of the homeless men. All would benefit from one man’s death. Rule Utilitarianism oppose against this sort of action. Rule utilitarianism would not pass such a rule to kill an innocent man to benefit others. RU dos not want to live in a society that takes from one to give to others, because it can happen to anyone. The third objection to utilitarianism is distributive justice. Act Utilitarianism believes it does not matter how happiness is distributed, as long as it produces the same net total happiness. Though, common sense states that happiness can be distributed justly or unjustly. Rule utilitarianism does not want a rule or distributive justice. Society looks at how people are treated. Rule Utilitarianism wants equal treatment towards people. In my opinion, I would have to agree with the objections of Darwell’s essay against Utilitarianism. Rule Utilitarianism seems to be much closer to common sense that Act Utilitarianism. Act Utilitarianism does not have a reliable ethical decision system. It does not seem justifiable in believing that under a utilitarian’s condition can satisfy moral theory. Since Act Utilitarianism is not justifiable then it cannot be true. In order for Act Utilitarianism’s to be justifiable it’s claim would have to be understood, instead of contradicting itself. Rule Utilitarianism follows the rules in the legal system, in which these rules are created to maximize happiness. According to Rule Utilitarianism, if an action is justifiable by others and the general rule is proved to reduce happiness, the rule can be changed or ignored. This shows that Rule Utilitarianism is closer to correct moral theory than Act Utilitarianism.

Database System Development Exam

Database System Development Exam Adam Warsame Course: FDSc Computing Module Title: Database Systems Assignment Title: Database Systems Assessment Introduction The task for this assignment is to develop a database for a local garden centre. To understand the system better and what way it should operate; it was a good idea to review other examples of databases online. From these reviewed examples, was able to gather a rough understanding of what the database should withhold. Analysis The following tables were chosen for this database: Customers:- Customers table is used to hold all the vital information about a customer, such as: full name, address, email and feedback/reviews. Delivery:- Delivery table is used to withhold all the necessary information needed such as shipping date, order information, arrival date and delivery company. Plants:- Plants table is used to store all the information about plants such as popular name, type, features, description etc. Orders:- Orders table is used to hold all the information needed such as order date, delivery information, plant quantities and total price. The following tables (including attributes) were required as a minimum: Customers table; Full Name Address Email Feedback Deliveries table; Order information Shipping date Arrival date Delivery company Plant table; Garden Plant case Latin name Popular name Colour of foliage Colour of flowers Flowering period Height Spread Type of plant Full description and more Orders table; Order date Delivery information Plants quantities Plant prices The database will let staff/admins have a range of rights over the system and will be able to do things such as, edit plant list, create plant list, delete plant list, oversee customer details, monitor orders and check delivery information. Customers will also be able to do a range of things such as, register, make orders, check available plants and choose plants according to its type, attributes or position. Basic commands like edit, delete or save will allow the customer and staff members to quickly accustom to the database and discover things while doing so. As this is an SQL database, we can automatically assume that it will be constantly in development; both in expanding and editing form; which are the simplest of objectives for this type of database. A backup option is implemented to reduce and in due course; stop data loss. Simple password protection will also safeguard customers and staff from identity theft. The requirements are to create a database for a local garden centre called â€Å"Lincoln Garden Centre†. The system should provide the selling facilities, oversee and keep track of customer, plants, orders and staff. Below there is a data flow diagram which displays how the system will allow the customers/users to make orders and what type of processes are included until they have their order. Once the user has registered in the database, they will have the opportunity to scroll through the list of plants and/or select the exact features in which they are interested in most. When they finally decide about their order, they will be able to place an order which in turn will then be seen by a staff member who can store the customer’s order and shipping details and allocate them in the order table. Customers will be able track their orders and identify the estimate dispatch/delivery dates. When the orders are released, the staff can update the plants list if necessary. The whole system is built for this and will easily be able to trace orders, most popular plants, inventory and all related operations. Entity-Relational Model Normalisation 1NF 1NF is the most basic of all the normalisation processes but 1NF can only work if all tables have different entity types. Meaning, no relationships between 2 or more can be developed; otherwise it would break the rules for 1NF. The other rule is that all tables need a primary key, or else that would also go against the rules. 2NF One of the rules within 2NF process is that, only 1 row can have the same details stored. For example, when searching for a postcode, it would also show the town, county etc. To get around this then postcode will need to be created in its own table (postcode being the primary key also a foreign key in other tables) thus completing the need for relations in 2NF. 3NF Values that have the potential to be changed, in a 3NF database, need to be within a table, as a single order may alter the stock levels by creating an order. If not removed, the normalisation rules cannot be met. Within a 3NF system there shouldn’t be any rows/columns that have the exact same information; this is because it should go into a new table. SQL statements for implementation and manipulating database 1) Database: `199209-garden` 2) CREATE TABLE IF NOT EXISTS `Customers` ( `Customer_ID` int(11) NOT NULL AUTO_INCREMENT, `Full Name` varchar(25) NOT NULL, `Address` varchar(255) NOT NULL, `Email` varchar(50) NOT NULL, `Feedback ` varchar(255) DEFAULT NULL, PRIMARY KEY (`Customer_ID`) ) ENGINE=InnoDB DEFAULT CHARSET=latin1 AUTO_INCREMENT=13 ; data for table `Customers` 3) INSERT INTO `Customers` (`Customer_ID`, `Full Name`, `Address`, `Email`, `Feedback/Reviews`) VALUES (1, Jo Millan, 7 Windsor Road, CHESEFIELD, FH1 9LA, [emailprotected], NULL), (2, Harry Hugo, 4 Colywn Bay Road, WANEKE, BA91 8FS , [emailprotected], NULL), (3, Alice Payton, 2 Moor Way, PRESTATYN, NF44 1GB, [emailprotected], NULL), (4, Paul Hudson, 19 Johnno Rd, POSSING, PV33 0FLL, [emailprotected], NULL), (5, Tessa Godknock, 79 Butler Lane, HAHISON, DC10 5LF, [emailprotected], NULL), (6, Abdi Armed, 41 Wool Rd, GONZAGAE, BF35 64S, [emailprotected], Nice website!), (7, Masteran Katrina, 3 Bopping Rd, BEALUMONT, FP3 8TE, [emailprotected], NULL), (8, Ryan Starr, 99 Trevor Lane, LOUIS, ZX25 4GL, [emailprotected], NULL), (9, Ben Augustine, 61 Llaneli Street, BALLYMENA, OA38 8FB, [emailprotected], NULL); ); CREATE TABLE IF NOT EXISTS `Delivery` ( `Delivery_ID` int(11) NOT NULL AUTO_INCREMENT, `Shipping Date` datetime NOT NULL, `Delivery Information` varchar(255) NOT NULL, `Arrival Date` datetime NOT NULL, `Delivery Company` varchar(255) NOT NULL, PRIMARY KEY (`Delivery_ID`) ) ENGINE=InnoDB DEFAULT CHARSET=latin1 AUTO_INCREMENT=5 ; data for table `Delivery` INSERT INTO `Delivery` (`Delivery_ID`, `Shipping Date`, `Delivery Information`, `Arrival Date`, `Delivery Company`) VALUES (1, 2011-04-16 15:00:00, Order_ID 1, 2011-04-22 12:00:00, Royal mail. 1st class), (2, 2012-10-21 14:00:00, Order Number 2, 2012-11-07 14:00:00, Ups), (3, 2012-01-11 11:00:00, Order Number 2, 2012-01-22 13:00:00, Royal mail. 2nd class), (4, 2013-11-09 13:00:00, Order Number 3, 2013-11-30 12:00:00, Ups); ); CREATE TABLE IF NOT EXISTS `Orders` ( `Order_ID` int(11) NOT NULL AUTO_INCREMENT, `Order date` datetime NOT NULL, `Order information` text NOT NULL, `Plant quantities` varchar(255) NOT NULL, `Price` varchar(255) NOT NULL, PRIMARY KEY (`Order_ID`) ) ENGINE=InnoDB DEFAULT CHARSET=latin1 AUTO_INCREMENT=5 ; data for table `Orders` INSERT INTO `Orders` (`Order_ID`, `Order date`, `Order information`, `Plant quantities`, `Price`) VALUES (1, 2013-01-10 00:00:00, Rosa Falstaff, Balkan cranesbill., 1, 21.98), (2, 2012-12-28 13:00:00, Abyssinian gladiolus,Ginger lily,Striped bloody cranesbill, 1, 31.89), (3, 2013-01-07 00:00:00, Skyscraper lily, 2, 7.98), (4, 2013-01-07 18:00:00, Striped bloody cranesbill, 10, 79.90); Table structure for table `Plants` CREATE TABLE IF NOT EXISTS `Plants` ( `Plant_ID` int(11) NOT NULL AUTO_INCREMENT, `Name` varchar(255) NOT NULL, `Latin Name` varchar(255) NOT NULL, `Type` varchar(255) NOT NULL, `Colour` varchar(255) NOT NULL, `Features` varchar(255) NOT NULL, `Flowering Season` varchar(255) NOT NULL, `Scented/Unscented` varchar(255) NOT NULL, `Groundcover` varchar(255) NOT NULL, `Sun Level` varchar(255) NOT NULL, `Soil Type` varchar(255) NOT NULL, `Orientation` varchar(255) NOT NULL, `Special conditions` varchar(255) NOT NULL, `Position` varchar(255) NOT NULL, `Description` varchar(5000) NOT NULL, `Price` varchar(255) NOT NULL, PRIMARY KEY (`Plant_ID`) ) ENGINE=InnoDB DEFAULT CHARSET=latin1 COMMENT=Plants Table AUTO_INCREMENT=11 ; data for table `Plants` INSERT INTO `Plants` (`Plant_ID`, `Name`, `Latin Name`, `Type`, `Colour`, `Features`, `Flowering Season`, `Scented/Unscented`, `Groundcover`, `Sun Level`, `Soil Type`, `Orientation`, `Special conditions`, `Position`, `Description`, `Price`) VALUES (1, Rosa Falstaff, Ausverse, Rose, Purple, Excellent cut-flowers, Summer, Scented, No, Full sun, Fertile, humus-rich, moist, well-drained soil, North, No special conditions, Front of border, One of the best crimson/purple roses bred to date. The large, cupped, double flowers have a powerful old rose fragrance. The rich, dark crimson flowers eventually turn to a lovely rich purple colour., 13.99), (2, Narcissus , Canaliculatus, Bulbs, White petals with a yellow cup, Low maintenance, Spring, Scented, Yes, Full sun or partial shade, Well-drained soil, South, No special conditions, Next to an entrance, windowboxes, front of border, in a pot, Plant this at the front of your border, in a pot or in your windowboxes where you can enjoy the small, scented flowers up close. This variety produces several flowers on each stem so they are really colourful. The flowers have white petals with a small yellow cup and they look best in bold clumps., 3.49), (3, Balkan cranesbill, Geranium macrorrhizum, Perennials, Pink, Non poisonous, May to September, Aromatic foliage, Yes, Full sun or partial shade, Fertile, well-drained soil, West, Dry shade, Front of border, Clusters of small, saucer shaped, purplish pink flowers are held on slender stems above strong aromatic, light green leaves from May to September. This is one of the most versatile and useful geraniums, as it will thrive even in dry shade. The deeply cut, semi-evergreen foliage also spreads quickly to form low hummocks that suppress weeds for most of the year. It looks lovely with strongly shaped perennials, such as bergenia, or polemonium, or planted en masse under trees, and is also valuable for hiding the foliage of spring bulbs as they die down. The leaves often turn red in the autumn too., 7.99), (4, Sulphurea, Oenothera stricta, Evening primrose, Creamy yellow, Non poisonous, May to September, Evening, No, Sun, Acid, South, Coastal, Middle of border, Reliably flowering for many months, this showy evening primrose may be short-lived, but it usually self-seeds very freely. It produces large, pale yellow, almost cream flowers that will open in the evening and fill the air with their incredible, heady scent. It is very tolerant of poor soils and is generally very easy to grow., 1.59), (5, Clematis, Clematis cirrhosa var. purpurascens, Climbers, Cream, Winter colour, All year round, Scented, No, Sun, Light sandy, West, No special conditions, Walls and fences, Scented, bell-like, cream winter flowers heavily speckled inside with reddish-brown freckles and glossy, dark-green leaves. This evergreen clematis is ideal for training over a sunny pergola or arch. This is the best way to appreciate the distinctive freckle-like markings, which are less visible when the plant is grown against a wall., 14.69), (6, Skyscraper lily, Lilium Bonbini, Bulbs, Cream, Non poisonous, July, Scented, No, Full sun with light dappled shade at its base, Fertile, reliably moist soil, South, No special conditions, Middle of border, full sun with light dappled shade at its base, 3.99), (7, Ginger lily, Hedychium densiflorum, Bulbs, Orange-red, Architectural foliage, July and August, Scented, No, Full sun or partial shade, Rich, moist soil, South, No special conditions, Middle of border, Forming a slowly spreading clump of lustrous foliage, this compact ginger lily is one of the hardier forms. The slender spikes of fragrant, orange-red flowers appear early in the season and tend to open in one impressive flush., 5.99), (8, Abyssinian gladiolus, Gladiolus murielae, Bulbs, White, Non poisonous, Augsut to October, Scented, No, Full sun, Moist, well-drained soil, South, No special conditions, Middle of border, Delightlful spikes of nodding, funnel-shaped, highly fragrant white flowers, with a prominent burgundy blotch at the base of each petal, seem to dance on the breeze at the ends of their slender stems from late summer. It is a delightfully elegant plant that is ideal for adding movement to a sunny border. Plant it in clumps throughout the beds, or pot them up and keep them on the patio next to a seating area or often-used pathway, where you will be sure to make the most of the heady scent. , 4.99), (9, Lily, Lilium Dimension, Bulbs, Deepest red, Non poisonous, July to August, Scented, No, Partial shade, Moist, acidic soil, South, No special conditions, Middle of border, Branching, near-black stems carry clusters of upward-facing, dark claret-coloured flowers from midsummer. An asiatic hybrid, the tepals that make up the trumpet-shaped flowers, become more re-curved as the flower ages., 5.99), (10, Striped bloody cranesbill, Geranium sanguineum var. striatum, Mediterranean, Light purple, Non poisonous, June to August, Unscented, No, Full sun or partial shade, Fertile, well-drained soil, West, Dry shade, In a rock garden, fertile, well-drained soil, 7.99); ); CREATE TABLE IF NOT EXISTS `Staff` ( `Staff_ID` int(11) NOT NULL AUTO_INCREMENT, `Full Name` varchar(255) NOT NULL, `Address` varchar(255) NOT NULL, `Phone number` varchar(255) NOT NULL, `DOB` date NOT NULL, PRIMARY KEY (`Staff_ID`) ) ENGINE=InnoDB DEFAULT CHARSET=latin1 AUTO_INCREMENT=8 ; data for table `Staff` INSERT INTO `Staff` (`Staff_ID`, `Full Name`, `Address`, `Phone number`, `DOB`) VALUES (1, Dean Beale, 3 Crennop Road, CRENSHAW, C52 4ND, 077 8192 8493, 1973-11-19), (2, Isabell Edwards, 29 Beddie Road, PORTERS, CA1 0AS, 079 1028 9487, 1965-01-01), (3, Coutinho, 8 Hohlong Street, TREVENDALEIO, KL41 1LE, 070 5878 0006, 1966-02-17), (4, Mirak Klose, 81 Trollige Road, MAGGIE, DG7 2AH, 075 4832 1123, 1988-10-08), (5, ‘Toni Kroos’, 4 Menaos Lane, PORT TRAK, PA4 1FD, 078 5466 6665, 1956-05-31), (6, El Ahmadi’, 49 Kosovo Street, YEOVILSON, NG1 2HG, 077 5477 7908, 1985-09-13), (7, Gary Hooper, 53 Johnsonia Road, PITIFALL, PF15 3VB, 079 2122 5767, 1990-11-02); 4) DELETE FROM ‘GARDEN-CENTER’,’CUSTOMERS’ WHERE ‘Customer’,’Customer_ID’=1 UPDATE `GARDEN-CENTER`.`Customers` SET `Address` = 7 Windsor Road, CHESEFIELD, FH1 9LA WHERE `Customers`.`Customer_ID` = 1; 5) CREATE USER Staff@localhost IDENTIFIED BY GardenCenter; GRANT INSERT, DELETE, GRANT OPTION ON PLANTS TO USER STAFF 6) CREATE USER Staff2@localhost IDENTIFIED BY GardenCenter; GRANT INSERT ON Customers TO USER STAFF2 7) REVOKE INSERT ON PLANTS FROM user STAFF